Furthering Security & Privacy for All. Enabling Responsible AI Innovation.
A new venture by a former FTC lead technology advisor, helping organizations and enforcers navigate security, privacy, and AI governance.
Key Services: Expert Consulting · Program Development · Strategic Counsel
Our Founder
Aaron Alva
Aaron is a technologist & attorney who served at the Federal Trade Commission as a lead technology advisor and Counsel to the Director. Aaron was instrumental in driving the FTC's approach to privacy & security enforcement while advancing many high-profile consumer protection & competition cases.
Aaron has over a decade of experience balancing risks across multiple domains (security, privacy, AI) by translating complex technical, policy, & regulatory considerations into actionable knowledge for decision makers.
Read Full BioThe Difference
Why Work With Us
Regulator Perspective
We bring unique insights from Aaron's time shaping security & privacy enforcement— helping pre-IPO companies build new programs and providing expert analysis for public or private enforcement actions. Aaron's track record includes high-profile FTC cases such as Facebook ($5B settlement), Amazon Alexa, GoodRx, BetterHelp, General Motors, GoDaddy, Broadcom, Mobilewalla, Venmo, Vizio, Avast, Rite Aid, Zoom, and more.
Technical + Legal
We speak both "engineer" and "lawyer," bridging the gap between technical realities and legal nuance. Aaron has a JD, active bar license (WA State), Masters in Information Management, CISSP credentials, and has published peer-reviewed security & privacy research.
Strategic Focus
We strive to advance practices that stregthen security & privacy for all. Security & privacy can be a strategic advantage or regulatory disadvantage. We help develop strategic approaches to getting ahead of emerging issues and decipher challenging multi-domain problems.